26 January 2015
A partnership with rugby league team The Batley Bulldogs will see Fox’s Biscuits’ logo appearing on the team’s kit, and at their home grounds for the forthcoming season.
The sponsorship deal will mean the iconic Fox logo will feature on all home, away and training kits during 2015. The Mount Pleasant grounds, the club’s home since 1880, will also be renamed the Fox’s Biscuits Stadium.
Fox’s, part of 2 Sisters Food Group, is already the club’s Official Community Partner, providing support for an extensive community programme as well as a sporting bursary for local schools.
Simon Lock, Fox’s Batley general manager said: “We wish the team well in the new-look championship season next year and look forward to some exciting games at the Fox’s Biscuits Stadium.”
“The link between Fox’s Biscuits and the Batley club is one of great fondness for everyone associated with the Bulldogs,” added the club’s chief executive, Paul Harrison. “We’re delighted that the stadium will carry the name of Fox’s as well as the branding appearing on our kit for the forthcoming season.”